Rachel Smith
From content management and website administration to UI/UX design and front-end web development, you can safely say that I really love websites. In fact, I have over 10 years of experience working with them. If that is not enough, I am also certified in Google Analytics.
My college degree is in Marketing, and I believe that gives me an advantage in this field. I can understand not only different marketing strategies and principles, but I can also bring them to life in the form of creative, actionable website assets.
I enjoy collaborating with designers and stakeholders, have a keen eye for details, and I am passionate about delivering assets on time and to spec. I am motivated to manage my time and work independently, but I also really like the camaraderie of being part of a larger team.
If you are asking yourself, “Why does she have all these tools?” then here is the answer. A good website is like a puzzle: it requires many pieces to see the complete picture regarding an online presence. Can it function if a piece is missing? Yes. Is the website going to function the way the owner wants it to? Probably not.
Certification Completed: September 2020.
Certification Completed: January 2023.
Completed: January 2022.
Completed: May 2020.
Completed: April 2020.
Completed: August 2023.
Completed: December 2018.
I'm also flexible and adaptable to changing deadlines, can work as part of a larger team, and can complete projects on time and to spec.
BONUS: I'm also an avid golfer, and I love to cook.
This website is for a fictitious real estate company called Nexter. Using CSS Grid and Sass, I built this responsive website from scratch as part of a larger online course.
View Website
This app is for a fictitious travel and vacation site called Trillo. Using CSS Flexbox and Sass, I built this responsive app from scratch as part of a larger online course.
View App
This website is for a fictitious company called Omnifood. I built this responsive website from scratch as part of a larger online course. The website was completely redesigned and relaunched in August 2021.
View WebsiteYou can build the most beautiful website in the world. You could win awards for it. Get invited to every fancy dinner in town. Someone might even write a song about your work.
But, there's a big problem: until you truly know and completely understand who your audience is - and create effective ways to engage with them - your hard work will never pay off.
Anyone can create discounts on their products or services. But it's the meaningful connections that keep customers coming back. That's the beauty, and art, of SEO.
Work smarter, not harder.
Certification valid through January 2024
As a business leader or manager, you need to know how your business is performing. After all, how else are you going to know if you're turning a profit? Most people know web analytics play a key role, but they don't often know where to start.
However, many people are often surprised by one thing: the people that buy your products or services are not necessarily the same people who visit your website.
This is one of the reasons why web analytics are just as important as design and development. They can tell you if (and how) users are engaging with your site - and share valuable insights that your team hadn't considered before. I can also take complicated, intricate requests and turn them into easy-to-follow, "not boring" reports.
If you want to get in touch with me, please click the button below or send an email to info@mynameisrachel.org. I'll respond as soon as I can. If you want to view my profile on LinkedIn, please click here.
